Natalie Silverstein oversees innovation at Collectively—the global leader in influencer-led marketing and the first company of its kind to make Fast Company's Most Innovative Companies list. She leads teams across strategy, creative, analytics, media, and community management, bringing these disciplines together to drive the evolution of cutting-edge marketing practices in the constantly changing social media marketing space.
Before stepping into influencer marketing, spent more than five years at SYPartners, an human-centered design and innovation focused management consultancy that works alongside the CEOs of global companies on strategy and transformation. Earlier in her career, she led global communications and advocacy for the Goldman Environmental Prize, the “Green Nobel”, and held leadership roles at several mission-driven startups at the intersection of technology, media, and activism. She’s been an advisor to early-stage companies through the Nasdaq Entrepreneurial Center and is a frequent speaker and guest lecturer at conferences and universities including Stanford, Yale School of Management, Columbia, NYU, and Cornell Tech.